MGNT/498

Create a Word doc and title it Strategic Management Research Journal Part 2.

Write a 350- to 525-word response to the following prompts in your journal entry:

Conduct a SWOT (Strengths, Weaknesses, Opportunities, and Threats) analysis of Caterpillar, Inc. and include the Matrix in the Journal. Each SWOT quadrant must contain 7-10 items, (the matrix is not included in the 525-word count).
Analyze Caterpillar’s strengths and include specific examples based on your SWOT analysis findings.
Analyze the weaknesses and threats identified in the SWOT for any common themes that might be a risk.
Compare Caterpillar’s Strengths against the Opportunities (from the SWOT) and identify the best probable opportunity to increase competitive advantage.
Propose problem-solving strategies to address Caterpillar’s weaknesses or threats (from the SWOT) that could be mitigated by a business opportunity or business decision.

Note: You will use information from this entry in your presentat


 

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